New neobank Coupl set to launch in India

A new neobank designed specifically for couples is set to launch in India.

Coupl wants to create “financially-empowered couples”

Named Coupl, the digital bank allows users to set up joint accounts and manage their money together, including savings, expenses and investments.

The fintech says it is building banking products for the 200 million Millennial couples across the world.

Coupl was founded by graduates of the Birla Institute of Technology and Science and Indian Institute of Technology Delhi (BITS-IIT).

The Bangalore-based fintech claims to be backed by Entrepreneur First and angel investors from the banking, financial services and insurance (BFSI) sectors.

It says it is on a mission to create a generation of “financially-empowered couples” by providing them with the best of banking and technology.

Customers can create savings pots, implement savings rules, add money together and track goals on the app.

The Coupl card can be used for all shared expenses and the app provides analytics and insights into spending habits. Users can also set up recurring payments and claim rewards when they spend.

The app also provides for wealth management, bringing together investments, loans and insurance in one place.

Coupl says it is integrating with leading banks and investment platforms to “give you one view of your shared, growing wealth”.

A virtual assistant can provide insights into spending and saving trends, as well as create a personalised budget for every couple.

Interested customers are invited to join the waitlist, which is now open for pre-registration.

Coupl is appealing to a similar demographic as fellow Bangalore-based fintech Fibbl, which launched at the end of 2021.

Meanwhile, in the US, Iroquois Federal recently joined forces with banking tech vendor Nymbus to launch a new standalone digital brand, Hitched, last month.

Hitched, as the name suggests, caters to newlyweds and their needs. It is currently open for pre-signups.