Trung Tran is an exceptional serial entrepreneur. His product ideas have generated billions in revenues. Previously, he served as a Captain of the United States Air Force. His latest venture is Amplio.ai – an artificial intelligence wellness solution that creates your digital twin. The app tracks your emotional, mental, and physical health. Artificial intelligence powers the app to assess what is working for you – or not. Based on your personal wellness needs, the app suggests how you should adjust your exercise, sleep, water intake, and so on, according to what is best for your body. It’s a new frontier in personalized wellness.
“Digital twins are a reflection of you,” explained the AI expert. “Our professional baseball player clients often get hurt, so we advise their recovery. We look at the physical, mental, and emotional state for about five minutes per day. Then we give them a list of suggestions on what they need to do to optimize their performance.”
The path to personal wellness
Grit Daily probed Tran on the impetus behind Amplio. “People don’t know how to interpret their data or what to do with it, but people strive for wellness. Amplio figures out where you are normally (your baseline), then we figure out the changes you need to make to perform well. There’s a lot of rules for wellness like drinking a gallon of water per day, sleeping eight hours, and so on but they don’t make sense for everyone. But there is more than one pathway to wellness: it’s about what you can commit to.”
Those incremental improvements and regular encouragement are precisely what people need to stay motivated. The effort required is all about the goal. Too often, people get derailed with their own unrealistic expectations. Tran calls this the “January-February Effect.” Grit Daily asked him to explain further, “People go into the new year thinking that they are going to lose 100 pounds in a month. Then they burn out and give up when they don’t hit that unrealistic goal. Amplio provides incremental steps to show you that you are improving. This motivates people to keep going.”
Advice for entrepreneurs
Entrepreneurship sounds glamorous. However, those that have founded a startup or launched a retail shop know that most days are tougher than you’d thought they’d be. As a serial entrepreneur, Tran has tremendous advice for founders. “With startups, there are going to be ups and downs. Things are generally not going to go the way you planned. The entrepreneur path is like a roller coaster – you have to be prepared for the ups and downs.”
Mindset of the entrepreneur cannot be underestimated. Burnout manifests itself in multiple forms – that’s why Amplio creates a digital twin to monitor and assess the whole person. Continuing with his advice for other founders, Tran added this, “Be in love with the problem – not the solution. Always move forward. Don’t get discouraged or think you could have done better. There’s a lot of things you can’t control.”
Amplio is currently fundraising. With only a week left to go on their campaign, they are already at 480% of their goal. When asked about his experience with securing investments, Tran’s response was pretty typical for any founder. “There is nothing fun about fundraising. It’s like speed dating – you need to prepare yourself for a lot of rejection. Everyone is ready to tell you how you’re going to fail when you’re trying to do something innovative.”
There’s not much time left to invest in this round with Tran’s company, but you can tune into our podcast at any time!
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