Investment management platform Edda launches in Australia with investor community Innovation Bay

Tech community pioneer Innovation Bay has partnered with collaboration platform Edda as it launches in Australia and New Zealand.

Edda is a software tool that helps professional investors collaborate more easily and effectively, making it easier for people to choose investments, manage portfolios, and sell them with more transparency and efficiency. 

Innovation Bay’s VC investor community, Aurora will be able to use Edda to manage their portfolio of startups.

Innovation Bay’s cofounder Ian Gardiner said that while venture capital investors are putting billions into technology startups, they still use tools “from the stone age”, such as spreadsheets, to manage portfolios.

Edda’s mission is to help investment professionals easily manage their deals, portfolios, and relationships with investors and other businesses. Users can see the actual value of their investments and the impact they’re having, all in real time. 

The collaboration tool is already being used by more than 130 investment firms in 30 different countries, with over $30 billion in assets under administration. 

Edda cofounder and CEO Clément Aglietta expressed his excitement about the launch into the market and partnership with Innovation Bay.

“We’re beyond thrilled to be bringing the Edda solution to the ANZ market. Our partnership with Innovation Bay has been the cornerstone for our launch in the region,” he said.

“We love what Innovation Bay is doing in the Australia and New Zealand tech ecosystem. The quality and breadth of their membership is incredibly unique and I can’t wait to make connections and start solving problems.”

Ian Gardiner said that Edda provides an incredible solution for professional investors that is going to make waves in the ANZ market. 

“We’re delighted to be welcoming Edda to the Innovation Bay and Aurora partner family,” he said.

 


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