7 Best QR Code Generators for Marketing Success

Marketing, at its core, is all about building connections with your target audience and gaining their trust so they feel more inclined to give your product, service, or brand their attention. 

Crafting a compelling message is only half the battle; with modern marketing pushing the boundaries of what we can do to provide customers with enjoyable experiences, the potential for greatness is bright with possibility.

And what better way to do this than to join forces with the ever-evolving technology of QR codes? These tiny magic squares are steadily taking the world by storm, one scan at a time. 

Today, marketers capitalize on QR codes to open doors to immersive experiences, optimize lead generation, and create captivating marketing campaigns. But with dozens of platforms online now, choosing the right one can be like stumbling through a tech labyrinth.

So, if you’re thinking, “What should I look for in a QR code generator?” Fret not because we have the answers to your QR code queries and the perfect marketing sidekick to make your online campaigns pop. 

Top QR code generators to streamline marketing and advertising

We’re here to help you with this curated list of exceptional QR code software, so you can find the one to help you strike marketing gold.

Here are our top seven picks:

   . QR TIGER

First on the list is QR TIGER QR Code Generator—one of the world’s leading QR code makers. They’ve worked with over 850,000 global brands, including Disney, Universal, Samsung, and Cartier. 

With this platform, data privacy is the least of your concerns as they fully comply with the EU General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA)

QR TIGER has some incredible features to push your marketing campaigns to great heights, like its extensive customization options. Most people are drawn to visually pleasing things, so your branded QR code should be no exception.

Tailor your QR codes to be consistent with your brand identity by changing colors and patterns, adding your brand logo, and even a call to action (CTA) that says “Scan for More Info” or “Click Here.”

You can choose to create static QR codes that are free, permanent, and have unlimited scans, perfect for linking to your social media platforms to generate engagement. 

Or you can make dynamic QR codes that allow you to edit your embedded content even after printing and track scan data, location, and more making them ideal for temporary QR code marketing campaigns or promotions.

Need a lot of QR codes? QR TIGER has you covered here as well, letting you generate up to 3,000 unique codes in one go. Overall, this QR code generator is a great choice for businesses of all sizes, running detailed analytics for continued brand growth. 

Key features: 

• No invasive ads
• GDPR and CCPA-compliant 
• 24/7 customer support
• Bulk generation 
• Multi-language support

• Free QR Code Generator

Free QR Code Generator is an incredibly easy-to-use platform for marketers on a tight budget. Why? Well, it’s completely free! You can create unlimited static QR codes without spending a dime all while enjoying its easy and intuitive interface. 

Unlike other free software, this one lets you personalize your QR codes with your logo and offers a wide range of customization features and attractive templates to choose from.

You can play with QR code solutions, such as URL, text, vCard, or even a QR code for Instagram account with guided instructions on inputting data for each. 

Free QR Code Generator can be an impressive marketing tool if you need quick and simple QR codes for your website URL, links to event registrations, or connecting customers to product information. 

Key features: 

• Free
• User-friendly interface
• Unlimited static QR codes
• Logo integration
• Downloadable in various formats

•  ForQRCode

If you’re looking for a QR code generator that creates custom QR codes that last forever and lets you integrate logos, ForQRCode is a promising option. 

It’s also one of the more popular free QR code generators out there, helping businesses streamline their workflow and gain valuable insights. 

The first step to making a QR code with this smart software is entering your content, such as a website URL, vCard, PayPal or email. 

Once you’ve done that, you can customize your QR code designs to make them stand out by uploading a background image, changing its colors, border, and frame, and adding a CTA or business logo.

When you’re satisfied with how it looks, you can generate and download your QR code as a PNG, SVG, or PDF vector graphic. 

Key features: 

• Free
• No registration
• High-quality resolution

• Unitag

Get fancy with Unitag’s free and advanced QR code generator. For over 10 years, this software has been trusted by 10,000+ businesses, including Chanel, Decathlon, and Unilever.

It goes beyond the basics and offers unique features like password-protected QR codes, location-based triggers, and API integration, opening up marketing opportunities and personalized experiences.  

QR codes generated with Unitag have unlimited scans and won’t expire. It’s also a great tool to pair with product packaging and other physical campaigns so that you can connect people to your digital presence. 

You can share online surveys and feedback forms, host contests and games, or direct customers to your social media profiles to build a stronger brand/customer relationship. 

On top of that, this QR code generator can also be used as a powerful research tool, with its detailed analytics to give you the lowdown on scan location, device type, and even language used. 

Unitag’s free plan has some customization and tracking limits that might be frustrating, though you can avail of their more advanced features with a paid plan. If you’re a smaller business, this might not be your best bet, but it really depends on what you’re willing to spend. 

Key features: 

• QR code collaboration
• Password protection
• Data tracking and analytics 

• Visualead

Well-known businesses such as MasterCard and eBay have used Visualead’s platform to drive innovation, offer customers secure QR codes, and increase social engagements. 

With Visualead’s free plan, you can access visual QR codes using images, create and publish mobile landing pages, and select other actions, such as URL, Facebook, Coupon, and Text QR codes. 

However, there’s one minor catch. You’ll need to sign up for one of Visualead’s paid plans with a starting price of $7.52/month to be free of ads and get access to the many advantages of dynamic QR code generation. 

The price could be worth paying if you’re planning to use QR codes for printing purposes, as you can change what your QR codes can do or display post-print. This way, you’ll be able to save on the cost of physical materials.

Key features: 

• Personal dashboard
• Landing page generation
• Tracking and analytics

• ZebraQR

ZebraQR is a comprehensive platform designed to create both a digital menu and a QR code directly on their website. Food items and other details can be changed at any time, so if you’re a restaurant or bar owner, this could be a great addition to your business.

The customization options are admittedly a bit bare-boned, though you can organize your items into categories and choose from 8 decent designs and unlimited color options. 

Advanced features like dynamic codes and analytics require paid plans, so this may not be for you if you only want to test the waters. 

Overall, ZebraQR is very easy to use and straightforward, allowing you to create some beautiful QR codes for your digital menu.

Key features:

• Free plan
• Focus on the food service industry 
• Digital menu and QR code creation
• Cashless payment

• QRStuff

The first thing you’ll notice when visiting QRStuff’s website is its white space – like a blank canvas waiting for the artist. 

This makes for a wonderful user experience as it’s easy on the eyes and keeps it simple; no chunks of text to scroll through or lots of buttons to click. 

And although this platform is free, you can expect to create QR codes without annoying ads. Simply start by selecting a data type (e.g., URLs to events, social media, plain text. etc.), then choose between a changeable dynamic QR code or a static QR code. 

The final step is to pick and choose the style you like most, from its shape and color to adding a logo. This part is only available to paid subscribers, but it can be worth the price to make your marketing campaign memorable.

Key features: 

• Pre-designed templates
• Beginner-friendly
• Paid customization

Choosing the ideal QR code generator to make marketing magic

The rabbit hole of QR code generators can be tricky to navigate after a few Google searches and head scratches. By understanding your specific needs, budget, and desired features, you can find the perfect platform to help you reach your online marketing goals.

Ideally, the perfect QR code generator has a user-friendly interface, is flexible, and gives you insight into user information so you know exactly where your campaign falls short and identify the areas you can improve on. 

Whether you’re a seasoned QR code-making genius or a humble beginner, don’t be afraid to experiment! Explore different generators with an open mind and a checklist of everything you’re looking for. 

A decent marketing campaign relies on generic, safe tactics, while an outstanding campaign isn’t afraid to adapt smarter strategies, anticipate audience needs, and make adjustments based on data-driven insights. 

Creative, eye-catching QR codes could be the outstanding element your marketing campaign has been missing all along. So, go out there and use your chosen platform to make marketing history!