Gravitiq, a consumer’s good startup based in London, raised $55 million in seed funding to help health and personal care brands scale in an increasingly competitive environment.
Investors like CoVenture, Crossbeam Venture Partners, and Singh Capital Partners participated in the round, which will allow Gravitiq to expand its platform and team across the United States, Europe, and Asia. Sakib Jamal, Investor at Crossbeam, said about the firm’s participation in the round:
“Gravitiq is at the center of both the Amazon third-party seller space and the online consumer health movement, two rapidly growing themes. With the team’s unique medical background and experience in e-commerce, we are confident in Gravitiq’s ability to make best-in-class consumer products more accessible.”
Founded in 2021 by a team of doctors, Gravitiq aggregates healthcare brands to create the leading e-commerce healthcare portfolio, improving the quality of healthcare received by consumers. The result is that brands can cash in multiple years of profits in a matter of weeks while seeing their brand expand as the stress of doing e-commerce business decreases. Dr. Adam Gunasekara, Gravitiq’s Co-Founder, said in this regard:
“As a team of medical professionals, we have the unique ability to enhance current product offerings, allowing us to scale our brands effectively and stand out from the competition. Improving consumer experience is at the heart of what we do.”
With the health and personal care niche being one of the fastest-growing e-commerce categories, Gravitiq is aiming to capitalize on the increasing relevance of the segment in the global market. The startup’s leadership is composed by healthcare entrepreneurs with years of experience in the industry, which the startup is confident will allow it to help over 2 million consumers around the world
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