Barbie And Balmain Are Auctioning Off Three NFTs

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The Street

By Veronika Bondarenko The three Barbie X Balmain NFTs will be sold at an auction organized by MintNFT. Toymaker Mattel ( (MAT) – Get Mattel, Inc. Report) and French luxury fashion house Balmain have come together to auction off three Barbie-and-Ken non-fungible tokens. Released at the same time as a ready-to-wear fashion and accessories collection, the Barbie x Balmain NFTs are part of the companies’ foray first foray into the metaverse. A way to secure ownership over a piece of online content, NFTs have grown popular among both fans (Martha Stewart recently auctioned off some her most iconic…

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