Two Silicon Valley veterans are offering free scholarships on product-led growth

Product-led growth experts Unlocking Growth are offering 5 free scholarships to Australians interested in developing their startup growth skills.

Co-founders Audrey Melnik and Peter Ikladious returned to Australia after spending two decades collectively in tech and startup sectors in the US. They launched Unlocking Growth in February 2021.

The firm subsequently delivered several projects with prominent Australian scale-ups across fintech, regtech, consumer technology and B2B SaaS, with a focus on product-led growth.

Unlocking Growth’s SaaS Trial Rocketship Program is currently offered to Australian startups to bring their team members up to speed on how to implement a product-led growth. 

Melnik said that whether you’re already in this sector or looking to find your first job in tech scene, the course gives you an advantage in landing your next role. 

“We’ve realised that the skills required to power the startup scene here in Australia are in very short supply. Beyond the well-known need of software development skills, there is an even greater gap in Australia of skills in the growth and product management specialties,” she said. 

“Our 12-week SaaS Rocketship coaching program helps to fill that gap and educates our students on our world-leading Customer Journey Optimisation methodology. This program sets them up with the tools and skills to implement a Product Led Growth approach that has served startup success stories like Atlassian, Canva and Slack so well.”

The Rocketship Scholars Program will offer free access to the SaaS Trial Rocketship Coaching Course (worth $7,500) to five Australian residents.

Ikladious said the comprehensive coaching program covers key modules around startups from customer journey to optimisation methodology and product-led growth implementation.

“It will also equip students with a formidable technical skillset in marketing automation, customer data platforms, product analytics and journey optimisation,” he said.

“Although the course leverages numerous technologies and SaaS tools, no formal computer coding knowledge is required to be successful.”

Applications for the scholarships are open to all. Details at unlockinggrowth.co/rocketship-scholars