Wealth Wizards names Ben Hampton as new chief executive

UK-based financial advice technology provider Wealth Wizards has named Ben Hampton as its new chief executive.

New Wealth Wizards chief executive Ben Hampton

He will take up his new role at the firm on 1 January 2023, succeeding founder and current chief executive Andrew Firth, who will move to the role of chairman.

Hampton joined Wealth Wizards as chief product officer (CPO) in February this year. He had previously spent 14 years at Scottish wealth management firm abrdn, where he most recently led its digital retirement advice business.

During his time at abrdn, he gained experience in advice, workplace pensions and wealth management built through roles in strategy, proposition, distribution and marketing.

Firth says Hampton has “transformed our product strategy” since joining the company and has “been pivotal in bringing new clients on board with our technology”.

Speaking on his appointment, Hampton says people “need access to affordable financial advice now more than ever”.

Founded in 2009 and based in Leamington Spa, Wealth Wizards provides automated financial advice technology to a B2B customer base including wealth management firms, tier-1 banks, pension providers and large insurers in the UK.

The firm’s employee financial wellbeing chatbot solution MyEva currently has more than 60 employers subscribing to the service.

The company was acquired by Royal London in March 2021.